A small suite of focused tools built for the way search work actually happens — drop in your Google Search Console data and get a prioritised list of what to fix, why, and what it's worth. Built by an SEO who got tired of doing this by hand in spreadsheets.
Surfaces the queries ranking just off the top three — positions 4–12 with real impressions — where a small push has the most click upside. Ranks every opportunity by estimated clicks gained, with brand terms stripped.
Finds pages that rank well but don't satisfy the visitor — strong position, collapsed click-through, and (with GA4) fast bounces. You're winning the ranking but losing the reader. Tells you which pages to rewrite to intent.
Finds queries where you rank well but lose the click, then diagnoses why — weak title, SERP-feature crowding, or a snippet that doesn't stand out — and prescribes the fix. Prioritised by clicks lost each month.
Pairs your strong pages with striking-distance targets on the same topic, so you push struggling pages up using authority you already have. Surfaces the internal links worth adding, ranked by donor strength.